The enduring popularity of Harry Potter continues unabated, despite J.K. Rowling’s controversial views. Audible and Pottermore Publishing are now collaborating on a new series of audiobooks, departing from the traditional single-narrator format. These audiobooks will feature a full cast of over 100 actors, promising a fresh and immersive listening experience.

The CEO of Audible highlighted the immense popularity of Harry Potter among listeners, prompting the creation of these “reinvigorated” audiobooks. They will incorporate cutting-edge audio technologies like Dolby Atmos, along with captivating sound design and character voices.

Neil Blair, chairman of Pottermore Publishing, expressed excitement about this collaboration, believing that Rowling’s storytelling is well-suited to innovative audiobook formats. He anticipates that these new audiobooks will not only captivate existing fans but also introduce a new generation to the magical world of Harry Potter.

Despite Rowling’s controversial views, major corporations like Warner Bros. Discovery continue to engage with her.